A Website redesign project: My journey with Solutelabs

A Website redesign project: My journey with Solutelabs

Internship Overview

Internship Overview

During my internship at SoluteLabs, I was an integral part of the website redesign initiative. This project aimed to transform the company's digital presence into an engaging and user-friendly platform that effectively communicates SoluteLabs expertise in cutting-edge AI and data-driven solutions.


By employing user-centered design principles, the objective was to make the website more accessible to its diverse audience while showcasing SoluteLabs innovative approach to technology. The revamped website bridges the gap between the company's technical capabilities and the unique needs of its clients across industries, from startups to large enterprises.


You can view the live website - https://www.solutelabs.com/

During my internship at SoluteLabs, I was an integral part of the website redesign initiative. This project aimed to transform the company's digital presence into an engaging and user-friendly platform that effectively communicates SoluteLabs expertise in cutting-edge AI and data-driven solutions.


By employing user-centered design principles, the objective was to make the website more accessible to its diverse audience while showcasing SoluteLabs innovative approach to technology. The revamped website bridges the gap between the company's technical capabilities and the unique needs of its clients across industries, from startups to large enterprises.


You can view the live website - https://www.solutelabs.com/

Role

Role

UX Design Intern

UX Design Intern

Timeline

Timeline

May 2024 - August 2024

May 2024 - August 2024

Tools

Tools

Figma, Jitter, Slack, Notion, Google Workspace

Figma, Jitter, Slack, Notion, Google Workspace

image

image

My Contribution

My Contribution

As a UX Design Intern at SoluteLabs, I significantly contributed to their website redesign project. I began with user research to understand target audience needs and pain points, using these insights to shape the design direction. In Figma and Jitter, I created wireframes, high-fidelity prototypes, and engaging micro-interactions, balancing aesthetics and functionality for an intuitive user experience. Crucially, I collaborated closely with developers to ensure accurate implementation, bridging the design-to-code gap. Beyond visual design, I prioritized accessibility and usability, incorporating user-centered design principles to create an inclusive and easy-to-navigate platform.

As a UX Design Intern at SoluteLabs, I significantly contributed to their website redesign project. I began with user research to understand target audience needs and pain points, using these insights to shape the design direction. In Figma and Jitter, I created wireframes, high-fidelity prototypes, and engaging micro-interactions, balancing aesthetics and functionality for an intuitive user experience. Crucially, I collaborated closely with developers to ensure accurate implementation, bridging the design-to-code gap. Beyond visual design, I prioritized accessibility and usability, incorporating user-centered design principles to create an inclusive and easy-to-navigate platform.

Images and deatils of the pages designed by me

Images and deatils of the pages designed by me

UI/UX Design Service Page

UI/UX Design Service Page

Designed the brand portfolio section on UI UX Service page

Designed the brand portfolio section on UI UX Service page

This section effectively applies UI/UX principles by leveraging the Law of Prägnanz for a clean, uncluttered interface with clear tags and a focused case study presentation. Hick's Law is utilized by limiting choices and providing clear tags, reducing cognitive load and simplifying the user's decision-making process.

This section effectively applies UI/UX principles by leveraging the Law of Prägnanz for a clean, uncluttered interface with clear tags and a focused case study presentation. Hick's Law is utilized by limiting choices and providing clear tags, reducing cognitive load and simplifying the user's decision-making process.

This section clearly communicates the UI/UX design process through a sequential layout. A line-based microinteraction enhances user engagement by visually connecting the steps, while the design balances informative text with illustrative graphics for easy comprehension.

This section clearly communicates the UI/UX design process through a sequential layout. A line-based microinteraction enhances user engagement by visually connecting the steps, while the design balances informative text with illustrative graphics for easy comprehension.

Designed for consistent inclusion across all pages, this section uses visual hierarchy and intuitive navigation for service exploration. Applying Jakob's Law, it uses familiar card-based UI with arrow indicators for easy understanding.

Designed for consistent inclusion across all pages, this section uses visual hierarchy and intuitive navigation for service exploration. Applying Jakob's Law, it uses familiar card-based UI with arrow indicators for easy understanding.

Images and deatils of the pages designed by me

Images and deatils of the pages designed by me

Product Discovery Service Page

Product Discovery Service Page

The expandable section of roadmap, employing progressive disclosure, allow users to delve into specific areas like "User Research & Strategy at their own pace, preventing information overload. The use of a simple "+" icon for expansion and a "x" for closing provides intuitive user control, adhering to Jakob's Law with familiar interaction patterns..

The expandable section of roadmap, employing progressive disclosure, allow users to delve into specific areas like "User Research & Strategy at their own pace, preventing information overload. The use of a simple "+" icon for expansion and a "x" for closing provides intuitive user control, adhering to Jakob's Law with familiar interaction patterns..

The expandable section of roadmap, employing progressive disclosure, allow users to delve into specific areas like "User Research & Strategy at their own pace, preventing information overload. The use of a simple "+" icon for expansion and a "x" for closing provides intuitive user control, adhering to Jakob's Law with familiar interaction patterns..

This CTA section strategically highlights focused product discovery's impact using a compelling case study. Concise text showcases rapid results for Evva 360. The image employs pixels styled according to the company's brand guidelines, and within some of those pixels are glimpses showcasing visuals from the Evva 360 case study itself. This provides a visual preview of the detailed study.

This CTA section strategically highlights focused product discovery's impact using a compelling case study. Concise text showcases rapid results for Evva 360. The image employs pixels styled according to the company's brand guidelines, and within some of those pixels are glimpses showcasing visuals from the Evva 360 case study itself. This provides a visual preview of the detailed study.

This section effectively outlines the Product Discovery Process. It uses visual hierarchy to guide users through the steps, while Fitts's Law is subtly applied with readable step labels. The timeframe inclusion provides structure, and the illustration reinforces the concept. The layout adheres to the Law of Prägnanz, simplifying a complex process.

This section effectively outlines the Product Discovery Process. It uses visual hierarchy to guide users through the steps, while Fitts's Law is subtly applied with readable step labels. The timeframe inclusion provides structure, and the illustration reinforces the concept. The layout adheres to the Law of Prägnanz, simplifying a complex process.

Images and deatils of the pages designed by me

Images and deatils of the pages designed by me

Few other sections and pages designed by me

Few other sections and pages designed by me

This section, designed to highlight AI in Flutter development, was personally crafted. The GIF (snapshot shown) dynamically illustrates "Intelligent Coding" with tools like GitHub Copilot. The design prioritizes clarity and clear visual hierarchy, effectively communicating the benefits of AI-powered Flutter development, aligning with the broader message of building smarter apps (as seen on the full page - https://www.solutelabs.com/flutter-app-development-services )

This section, designed to highlight AI in Flutter development, was personally crafted. The GIF (snapshot shown) dynamically illustrates "Intelligent Coding" with tools like GitHub Copilot. The design prioritizes clarity and clear visual hierarchy, effectively communicating the benefits of AI-powered Flutter development, aligning with the broader message of building smarter apps (as seen on the full page - https://www.solutelabs.com/flutter-app-development-services )

This section, designed to highlight AI in Flutter development, was personally crafted. The GIF (snapshot shown) dynamically illustrates "Intelligent Coding" with tools like GitHub Copilot. The design prioritizes clarity and clear visual hierarchy, effectively communicating the benefits of AI-powered Flutter development, aligning with the broader message of building smarter apps (as seen on the full page - https://www.solutelabs.com/flutter-app-development-services )

And there is much more

And there is much more

Let's Connect: Get in Touch to Discuss My Detailed Work at SoluteLabs

Let's Connect: Get in Touch to Discuss My Detailed Work at SoluteLabs

Let's Connect: Get in Touch to Discuss My Detailed Work at SoluteLabs

Contact

Contact

Contact

My Learnings

My Learnings

Understanding Design Language

Understanding Design Language

Adapting and working within company’s design system to maintain consistency.

Adapting and working within company’s design system to maintain consistency.

Exploring New Tools

Exploring New Tools

Consistent usage of Jitter to create micro-interactions that added engaging, user-friendly elements to the website.

Consistent usage of Jitter to create micro-interactions that added engaging, user-friendly elements to the website.

Team Collaboration

Team Collaboration

Collaborating with fellow designers and stakeholders to brainstorm, critique, and refine design concepts.

Collaborating with fellow designers and stakeholders to brainstorm, critique, and refine design concepts.

Design Decisions

Design Decisions

Improved my ability to clearly articulate design choices to stakeholders and team members, fostering alignment and understanding.

Improved my ability to clearly articulate design choices to stakeholders and team members, fostering alignment and understanding.

Availability Resources

Availability Resources

People don’t know about the facilities in libraries and also about the available resources

People don’t know about the facilities in libraries and also about the available resources

Feedback Received

Feedback Received

“During her internship, Freya proved to be an invaluable asset to our design team. She consistently demonstrated a strong sense of responsibility and showcased her UI/UX talents through the creation of visually impactful materials.


Freya effectively translated concepts into compelling designs and took the initiative to significantly contribute to the design and development of SoluteLabs Website. Her keen eye for design aesthetics and her proficiency with design tools and software made her a valuable member of the team.


Her positive attitude, dedication, and collaborative nature were evident throughout her internship. Freya approached each task with enthusiasm and a willingness to learn. She actively sought feedback, used it to enhance her work, and adapted quickly to new challenges, making her a pleasure to work with.”

“During her internship, Freya proved to be an invaluable asset to our design team. She consistently demonstrated a strong sense of responsibility and showcased her UI/UX talents through the creation of visually impactful materials.


Freya effectively translated concepts into compelling designs and took the initiative to significantly contribute to the design and development of SoluteLabs Website. Her keen eye for design aesthetics and her proficiency with design tools and software made her a valuable member of the team.


Her positive attitude, dedication, and collaborative nature were evident throughout her internship. Freya approached each task with enthusiasm and a willingness to learn. She actively sought feedback, used it to enhance her work, and adapted quickly to new challenges, making her a pleasure to work with.”

Freya Thakkar

I craft user friendly and engaging digital experiences

Freya Thakkar

I craft user friendly and engaging digital experiences

Freya Thakkar

I craft user friendly and engaging digital experiences